Mood:
a-okTopic: independent media
We are off to the Future of Journalism event partly hosted by the ABC and other big wigs in the journalism profession. We even shaved.
We at SAM blog on 20K readers per month (down 3K overnight - damn!) are not journalist trained. But we are enthusiastic, with legal and science smarts. And we are likely part of the future as a committed blog slogger some 5 years in one form or another.
Gratitude to ABC News Marketing for the nod. We will do our best to justify the entry with constructive attendance and faithfull feedback back to the slogosphere. In other words no disruptions to Big Mark Scott or similar VIP presentations. God forbid. It's enough for us to wear Glen Milne on our T-shirt as per crikey.com.au promo fame.
Here are more details here;
The Future of Journalism summit
How will quality journalism survive will be the question on everyone's minds when some of the leading news media experts gather in Sydney next month for a landmark summit on the digital revolution.
The Future of Journalism is hosted by the Media, Entertainment & Arts Alliance and The Walkley Foundation at the ABC's Eugene Goossens Hall at its Ultimo headquarters on May 1 and 2.
Guest speakers will include Roy Greenslade, the provocative media writer for the UK's Guardian newspaper, and Michael Elliott, the International Editor of Time Magazine.
Giving the Australian perspective will be online entrepreneur Eric Beecher, new media guru Margaret Simons, Google Australia's Karim Temsamani and a cohort of senior journalists and academics.
Subjects under discussion will include economic models for the survival of journalism, citizen journalism, the integrated newsroom, the future direction of advertising revenues, what makes "digital natives" tick and Search Engine Optimisation and its implications for quality journalism.
The summit will break new ground in the discussion of the changing media landscape in Australia.
According to Eric Beecher, it is long overdue. "Why, when almost everyone in journalism in other self-respecting democracies is talking about almost nothing else, is there no substantial discussion about the future of journalism in Australia?" He has written in the current issue of The Walkley magazine.
The Future of Journalism is an Alliance initiative and will comprise the Sydney summit, followed by a series of state-based roadshows through the year, and an ongoing research and training program which will roll out over the next 12 months and aims to equip Australian journalists for the pace of change that is affecting the news industry.
"Today's journalists are living the digital revolution everyday of their working lives," said Alliance federal secretary, Chris Warren. "This is a conversation the industry needs to have if we are to prosper through the years ahead. The time has come for co-operative thinking and an industry-wide approach to research and training.
"The Alliance, in partnership with The Walkley foundation and in co-operation with the leading journalism schools and our major media organisations, is well positioned to provide that leadership."
