Mood:

Topic: health
The ABC are running a tv show promotion with the angle of 'adverts' on the public broadcaster. It's an Andrew Denton viral marketing tactic by this advertising agency Three Drunk Monkeys:
and the Sydney Daily Telegraph are running a straight story (above) today as if by way of interference as they take the big advert revenue for retail grog. As they do over at the Sydney Morning Herald.
The whole alcohol impact on society is getting a thorough dose of salts at the moment, and we wonder indeed if alcohol is actually promotes political apathy amongst voters by dulling the senses (all the better to keep worker bees in their place?).
We also had a dig at News Ltd there for being surrounded by pubs yesterday which we feel is not their fault but might cloud their judgement so to speak. More power to Andrew Denton we say and his Gruen ditty as per Adam Spencer abc 702 radio show this morning not so far away from the sex advert juxtaposition above in the SDT.
7 May 2008 News Ltd HQ in Sydney keeping afloat 10 pubs all within 500 metres?
Mood:quizzical
Topic: big media
Apparently only 2 alcoholic drinks a day increases one's chance of cancer fo the throat, breast, liver, bowel, stomach. It's all pretty awful really. The trouble with alcohol like most drugs is that it's a great deceiver, so most will probably brush off this warning as not real in part at least because their judgement is damaged by the alcohol itself. We know prohibition is dangerous to good government too but more effective education is always welcome.
8 May 08 Even two drinks a high cancer risk
ALCOHOL is one of the most well-established causes of cancer and there is no safe level of consumption, the Cancer Institute NSW has concluded after an extensive analysis of worldwide research.
The state government agency will today release a new report on the strong link between alcohol consumption and cancer, highlighting alarmingly high rates of risk from just two drinks a day.
The institute says alcohol is particularly linked to cancer of the upper-aero digestive tract, breast, colorectum, liver and stomach.
Its report, Alcohol As A Cause Of Cancer, says the risk of cancer in the upper-aero digestive tract is increased by 40 per cent (voicebox) and by 75 per cent (mouth and pharynx) from two alcoholic drinks a day.
The risk of breast cancer is 11 to 22 per cent higher in women that drink than in non-drinkers.
Four drinks a day increased a man's risk of bowel cancer by 64 per cent.
The institute said there was convincing evidence that heavy consumption increased the risk of liver cancer, starting at about 17 per cent from two drinks a day. There was a modest increase of 7 per cent in the risk of stomach cancer from two drinks a day.
High alcohol consumption, of about eight drinks a day, increased the risk at any site by 90 per cent.
"This report … presents the results from a systematic review of the world's literature on alcohol and cancer and clearly shows that the consumption of alcohol, even at moderate levels, is associated with an increased risk of several cancers," the chief executive officer of the institute, Professor Jim Bishop, said.
Bowel and breast cancer are the second- and third-most common cancers in NSW.